Engagement

  • How to Create the Custom Experiences Modern Members Crave

    How to Create the Custom Experiences Modern Members Crave

    While technology giants have developed the technology to deliver a nuanced level of personalization, non-profits and member organizations have struggled to adapt. Read on to learn about the modern demand for custom experiences, and how associations can deliver them.

  • Creating Digital Networking Experiences Your Members will Love

    Creating Digital Networking Experiences Your Members will Love

    Savvy organizations and businesses have long known that a digital approach is key to success in our modern landscape. In 2020, Covid-19 forced digital practices onto those who clung to old ways of operating, and many events and conferences have shifted online. Physical events still have their place, but moving forward they will be complemented by (or in some cases replaced by) digital activities. Read on to get our guide to crafting digital networking experiences your members will love.

  • Watch and Learn: HIMSS Success Stories

    Watch and Learn: HIMSS Success Stories

    In 2013 HIMSS CEO Steve Lieber began to shift the HIMSS model towards a digital-first landscape. Over the next few years, HIMSS experienced transformational growth across all operational functions as they expanded their reach and impact. How? By introducing a data-driven audience strategy to serve not just their core members, but also a highly engaged, global audience.

  • Case Study: How HIMSS Built an Audience of 2M+

    Case Study: How HIMSS Built an Audience of 2M+

    A visual case study outlining HIMSS success when building and scaling a global, digital audience of 2 million and counting. Their secret? Audience Strategy. Read on to learn more.

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