Explore how publishers like Oxford University Press and Rockefeller University Press leverage AI to enhance editorial workflows, improve content strategy, and maintain academic quality.
Laura SimisDiscover how AI-generated taxonomies are revolutionizing content organization in media. AI-powered classification is driving efficiency, consistency, and scalability for modern media organizations.
John ChalliceStruggling to get content seen by the right readers? Smart segmentation is the solution. This post explores how publishers can leverage dynamic profiles and AI deep search to build audiences tailored to each piece of content.
Laura SimisHum's SVP of Business Development joined the CCC Velocity of Content podcast to talk about the types of data that most publishers are already collecting, but aren't taking advantage of. Learn what a "golden record" is, and how to achieve it.
Laura SimisAs publishers seek to scale APCs and uncover new revenue models, there’s also greater emphasis and focus on understanding and serving the end reader. To do so, publishers must modernize their methods for interacting with their audience.
Dustin Smith71% of consumers expect companies to deliver personalized interactions. 76% get frustrated when that doesn’t happen. And yet, only 25% of associations have plans to launch personalized communications in the coming year. Read on if you're ready to rethink your approach.
Claire GlissonHum’s Customer Data Platform (CDP) uses NLP to help our clients develop clean content tagging and gain a holistic understanding of their entire body of content, including journal articles, videos, marketing content, and more. NLP informs deep insights on each and every piece of content in our publishing clients’ ecosystem, helping them see the gaps, connections, and areas of opportunity in their content strategy.
John ChalliceYour association might have great webinars and events - but in order to compete with professional development alternatives and maximize attendance and engagement, you need to up your game in how your deliver those programs to your members.
Jake Minturn