Modernizing Publisher Content Strategy with NLP
Hum’s Customer Data Platform (CDP) uses NLP to help our clients develop clean content tagging and gain a holistic understanding of their entire body of content, including journal articles, videos, marketing content, and more. NLP informs deep insights on each and every piece of content in our publishing clients’ ecosystem, helping them see the gaps, connections, and areas of opportunity in their content strategy.
John Challice