Case Study: Us Weekly Turns Celebrity Content into Ad Revenue
a360 leverages Hum’s Alchemist AI content tagging to surface new programmatic ad categories and inventory.
Jake MinturnRevenue
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IFT Turned Website Visits into Registrations and Renewals
How IFT used Alchemist Engage to turn existing website attention into event registrations, membership renewals, and other high-value actions.
Carson Fiori -
Where Scholarly Publishers Will Find Revenue in 2026
Can you monetize trust in an AI world? Expert insights from the Publishing Tech Trends report reveal how publishers are driving revenue through AI licensing, content transformation, and authenticated access in 2026.
Laura Simis -
Karger Publishers Achieves Strong ROI With AI-Driven Author Marketing
Karger’s comprehensive author marketing campaigns in Alchemist Engage directly influenced over 1,100 manuscript submissions across its journal portfolio.
Andrea Hoffman -
Case Study: IFT Expands Success of Event Promotion Strategy
Discover how IFT FIRST 2024 achieved an 80% revenue increase from first-time attendees using personalized engagement strategies.
Carson Fiori
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The Next Frontier: Bold Publisher Revenue Plays for 2024
Industry experts reveal top areas publishers must focus on to drive more revenue in 2024 - building communities, enhancing the author experience, leveraging data and AI, streamlining workflows, and exploring new content formats and partnerships.
John Challice -
Case Study: IFT Generates $15K With Event Promotions in Real-Time
IFT generated $15K in event registration revenue promoting their annual event with real-time campaigns. See how personalized messaging to engaged readers through Hum boosted early bird and non-member registrations.
Carson Fiori -
Case Study: IASA Generated $40K in Essential Event Revenue Using Hum
After two years of virtual events and underwhelming in-person attendance numbers, IASA was looking for a data-backed way to reinvigorate marketing efforts for their upcoming annual event. Learn how they used Hum to drive event registrations and critical non-dues revenue.
Carson Fiori