AI in the Trough of Disillusionment
Explore AI's journey through the 'trough of disillusionment' in publishing. Experts at Platform Strategies talk starting small, user feedback, and data access.
Niall LittleNiall Little
By Niall Little
- Technology
- Engagement
Forget A/B Testing - Use Multi-Armed Bandits For Smarter Campaign Optimization
Automatically send more visitors to the top-performing experience sooner to boost conversions and revenue. Learn how multi-armed bandit algorithms are taking digital publishers further when it comes to optimizing audience engagement.
Niall Little - Technology
Trending in AI: Small Models and Massive Models
As AI models grow exponentially in size, smaller specialized models are also proving their worth and effectiveness. We explore the dichotomy between massive and tiny models and predict which applications suit models of different scales.
Niall Little - Technology
Hum Feature: Profile Search
Find the right audience for every piece of content. Paste a webinar description or article summary into Hum and use AI to generate a segment of readers whose interests match.
Niall Little - Technology
How a CDP Helps With Data Privacy
=Learn why a Customer Data Platform (CDP) is the answer to data security and consent management. Centralize all customer data in a single, secure location to better manage, protect, and activate customer data in a privacy-safe environment, and discover how a sound customer data strategy is the foundation to building customer trust and long-term engagement.
Niall Little