Publishers sit on a goldmine of data. Don’t let yours go to waste! We’re breaking down the fundamentals of data and customer data solutions for scholarly publishers - and best of all, we’re doing it for free.
Dustin SmithAs transformational deals abound and scholarly publishers contend with new challenges posed by Open Access, there’s no better time to focus on building relationships with your readers.
Laura SimisGoogle is making some big changes to their Google Analytics platform that will impact how over 40 million websites track performance data. What do scholarly publishers and media organizations need to know about Google Analytics 4?
Laura SimisHum, the only Customer Data Platform (CDP) purpose built for scholarly and professional publishing, launches AI-powered solutions that make unifying and activating first-party publisher data easier and more affordable than ever before.
Claire Glisson