What Google's Cookie Reversal Means for Publishers
Third-party cookies refuse to crumble: A tactical advantage for publishers who prepared anyway.
Laura SimisData privacy
- Technology
- Growth
Toward Data Sovereignty For Associations and Societies
Secure your association's future by establishing data sovereignty with publishing partners. Learn how to negotiate for ownership and access to first-party data essential for AI innovation, personalization, and strategic growth.
John Challice - Technology
Chrome's Cookie Comeback: Why Smart Publishers Are Still Baking with First-Party Ingredients
Google's keeping third-party cookies. Here's why first-party data remains crucial for publishers' success in digital advertising and audience engagement.
Laura Simis - Technology
That's the Way the Cookie Crumbles
Google may have delayed the phaseout of third-party data (...again) - but prioritizing first-party data in 2024 is still your best strategy. Here’s how the third-party cookie is beginning to crumble, and the steps publishers need to take this year to get ahead.
Laura Simis - Technology
2023 Tech Trends: Recap for Publishers
What we got right, and a sneak peek at the 2024 trends ahead.
John Challice
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