Publishers are changing their approach in 2023. Hear from experts at OUP, PLOS, Oable, DeltaThink, & others on what it means to be audience-led, and what industry leaders will be doing differently in the year ahead.
Laura SimisLooking to attract top researchers to your journal in the era of OA? Learn how to leverage behavioral data in Hum to build segments and market opportunities to publish, and discover three effective segment-building strategies for author and reviewer recruitment.
Dustin SmithAuthors want to be read by their peers, and the esteem of publishing in high-prestige journals may have once been enough to sway them. But under gold OA models, scholarly publishers must find new tactics and technology to market to and deliver a better experience for authors.
Laura Simis