Juliet Hillbrand

Juliet Hillbrand

Juliet is a communications specialist with more than 10-years of leading digital branding strategy in various niches. She utilizes a strong inclination towards consumer research and psychological triggers, aligning these with the objectives of her audience members. Able to combine visual design with content strategy, she has been named in 'International Contemporary Masters' and 'Top Writers in Texas.'

By Juliet Hillbrand

  • Data Safety Month Takeaways

    Data Safety Month Takeaways

    Hum's June Data Safety Month was a deep-dive into best practices for cybersecurity, the impact data has on your bottom-line revenue, and how to protect your organization from a data breach. In case you missed anything, here's a visual look at the highlights and key takeaways!

  • 5 Ways to Protect Your Association From A Data Breach

    5 Ways to Protect Your Association From A Data Breach

    Don’t become static. Now is the time to implement strategies to protect your organization from a cybersecurity threat. As you digitally transform your organization, you will need to embrace new frameworks for monitoring your audience and member data. Here are the top 5 ways to protect your association against a data breach, including how to implement internal controls, developing password protocols, and how to create a data breach response plan!

  • Best Practices For Securing Your Member Data

    Best Practices For Securing Your Member Data

    Hackers are constantly on the lookout for any weaknesses within your organization's systems. Once they discover these vulnerabilities, you will have little control over these cyber threats. Use this guide as you build your own data security best practices. We will cover things like how to classify your data, how to allocate password accessibility, how to determine which users should have access, and establishing policies that will evolve with your association in the future.

  • How Data Security Impacts Your Bottom Line

    How Data Security Impacts Your Bottom Line

    Most association leaders are conditioned to believe that data maintenance is a necessary burden.  It’s time to adjust your perspective. Data protection is not just about security. It’s an investment in digital operations that will allow you to evolve your digital practices and offers for years to come. 

  • What’s the Difference Between Market Research and Audience Intelligence?

    What’s the Difference Between Market Research and Audience Intelligence?

    How effective are your current methods of understanding what drives membership? As you decipher the best methods for communicating to your prospective members, use this quick guide to understand market research, audience intelligence, and how Hum is outperforming CDPs (through technology built specifically with association needs in mind!)